Chief Marketing Officer - E-commerce (m/f/d)

Marketing · Germany · Full-time · C-Level/VP/Director

Job description

Job description

About the Job

We’re looking for a results-driven Chief Marketing Officer (m/f/d) to join one of our portfolio companies to drive their commercial strategy, revenue growth, and market presence.

In your day-to-day work, you’ll focus on optimising revenue generation processes, enhancing operational efficiency, and driving overall business success.

In this role, you’ll:

  • Define and refine the company's market positioning and marketing strategies in an international context to drive revenue and growth
  • Manage a growing team of Marketing specialists and managers - establishing a data-driven culture in each of the teams 
  • Partner with the Data, Sales, Product and E-Commerce Teams to ensure alignment and integration of commercial strategies that are backed by user data and insights 
  • Utilise data analytics to assess campaign performance, identify opportunities for improvement, and drive continuous optimisation
  • Develop and maintain robust reporting mechanisms to track key performance indicators (KPIs) related to commercial success
  • Provide sales teams with valuable insights derived from CRM data to enhance customer interactions and increase conversion rates

Typical tasks

  • Steer different marketing and revenue channels (SEA, SEO, CRM and Paid Social)
  • Provide regular updates to the executive team on revenue forecasts, performance metrics, and key initiatives while recommending how to drive business growth
  • Implement strategies to manage online reviews and testimonials, actively seeking opportunities to showcase positive customer experiences
  • Enhance the Customer Relationship Management (CRM) strategy to optimise customer engagement, satisfaction, and retention
  • Stay ahead of social media trends and emerging platforms to ensure the company remains at the forefront of social media marketing innovation in their field

Your Profile

  • Proven experience in a senior leadership role with a key focus on revenue optimisation, commercialisation and growth marketing
  • Demonstrated ability to drive revenue growth and achieve business objectives in B2B products and/or E-Commerce industries
  • Strong background in developing and executing successful marketing strategies, particularly for performance marketing
  • In-depth knowledge of digital marketing channels, analytics, and data-driven decision-making
  • Excellent leadership and communication skills with the ability to inspire and motivate your teams
  • Strong, empathic, fluent communication skills in English. Business fluent German is a plus

Please note that we are looking for support in the Munich office of our portfolio company. Eligibility to work within the EU is required as well.

Benefits and Perks

  • A variety of social benefits (public transport subscription, bicycle leasing, corporate benefits, etc.)
  • An inspiring, creative and diverse environment with professional and motivated colleagues
  • You will be challenged, take responsibility and develop your professional skills continuously
  • Be part of a professional network within the Project A family, with access to regular events, knowledge sharing and meetups

Apply below and become a part of our success story!


Our Commitment to Diversity and Inclusion

Project A is committed to diverse and equal opportunities hiring for all – applicants, candidates, and employees alike. We value humans – with all our glorious multifaceted backgrounds, perspectives, and experiences – and look forward to your application.

Project A is one of Europe's leading venture capital firms, with offices in Berlin and London. Founded in 2012 as an Operational VC, we have backed more than 100 startups across 17 countries and 15 industries, including digital health, Fintech, and mobility. Our dedicated team of 140+ professionals supports our portfolio companies with software engineering, marketing, sales, hiring, and other business-critical services.

Apply now

Personal details

Professional details

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About this job

By submitting your application, you consent to the transfer of your data to our portfolio companies. The revocation of consent, also individually, is possible at any time for the future by e-mail to Further information on data processing in the context of applications can be found in the data protection declaration for our application management system.
By submitting your application, you also consent to us processing your above information and documents via our recruiting platform and the service providers Greenhouse and Talentwall in the USA. The USA does not currently offer a level of data protection comparable to that of the EU. It cannot be guaranteed that the data protection rights of EU citizens are fully respected. You can revoke consent and withdraw your application at any time.