Acquisition of Swedish E-Commerce Platform Tictail

Berlin, December 4th, 2018. Berlin-based Operational VC Project A announces the exit of Tictail, a free-to-use e-commerce platform, which has been acquired by Shopify Inc. The parties have agreed not to disclose more details about the purchase.

In November 2013, Project A invested in the Swedish start-up having joined existing investors like Balderton Capital. As a strategic partner Project A was able to provide operational expertise in key areas such as Performance Marketing and Business Intelligence.

Created by Swedish entrepreneur Carl Rivera and co-founders Kaj Drobin, Birk Nilson, and Siavash Ghorbani in Stockholm in May 2011, and with its e-commerce platform launching in May 2012, Tictail is an innovative, free-to-use DIY e-commerce platform that allows individuals and retailers to set up their own virtual store in minutes.

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