Jun 15, 2020


Press Release

Homeday Management


  • Venture capital
  • Real Estate

Berlin, 15.06.2020 – Homeday, the brokerage firm financed by Project A, will receive a further 40 million euros. Axel Springer SE and Purplebricks are investing and expanding their shares.

"As a partner and investor from the very beginning with Axel Springer SE and Purplebricks, we are extremely pleased about the impressive development of Homeday," says Uwe Horstmann, partner and managing director of Project A.

"Project A and Homeday have had a particularly close relationship for a long time,” Horstmann continues. “We have not only accompanied the company financially, but Project A has supported Homeday in many areas such as the development of marketing or business intelligence. We also provided operational support for technological and product-related development."

Digital brokerage solutions have been revolutionizing the real estate market for several years now, and Homeday was able to increase its brokerage orders in 2019 by 515 percent compared to the previous year. To date, Homeday has brokered real estate valued at around 3 billion euros.

"Hybrid brokers digitalize the entire brokerage process of a property and thus ensure massive savings in effort and costs for all parties involved. We see this as a major milestone in the digital transformation of the real estate industry," says Uwe Horstmann.

About Project A

Project A is one of the leading venture capital companies in Europe with offices in Berlin, Munich and London. In addition to $500 million in assets under management, Project A provides its portfolio companies with a wide range of operational support services. This includes more than 100 employees, all of them experts in software development, business intelligence, sales, marketing, recruiting, etc.

Project A was founded in 2012 and since then has supported more than 60 start-ups in 12 countries. The portfolio includes companies such as Catawiki, WorldRemit, Homeday, Spryker, sennder, KRY, Trade Republic and Voi. For more information visit

About Homeday

Homeday is the fastest growing nationwide brokerage company in Germany. With modern technology, Homeday makes processes easier, faster and more transparent for brokers and customers alike. Homeday offers real estate sellers a full brokerage service with experienced local agents - with no commission charged. Buyers also pay less than usual on the market and therefore have more money at their disposal. Homeday thus saves all parties involved thousands of euros.

Homeday was founded in 2015 by Steffen Wicker, Dmitri Uvarovski and Philipp Reichle and since then has successfully brokered over three billion euros of real estate nationwide - saving sellers and buyers over 21 million euros in commission. Today a team of almost 200 employees and 180 independent Homeday brokers accompanies real estate sellers and buyers in Germany through the entire brokerage process from the intention to sell to the conclusion of the contract. For more information visit